Understanding knowledge categories
Why do we need Knowledge categories?
Knowledge categories provide a structured way to organise and classify your organisation’s critical information within the SmartWinnr platform. They allow you to break down content into meaningful topic areas that align with your business goals, training objectives, and performance indicators.
Examples of How Categories Can Be Used
Categories may represent a wide range of business-relevant topics, such as:
- Products, Solutions, or Services — e.g., specific product lines or service offerings.
- Product Attributes — including features, advantages, benefits, and pricing details.
- Organizational Knowledge — such as industry context, company information, policies, and competitive landscape.
- For example, a question could be categorized under both a product (e.g., “Stents”) and a product attribute (e.g., “Features”), enabling deeper tracking and analysis.
This can be a sample of categories:
How SmartWinnr Uses Categories
Every piece of learning content — including questions, SmartFeeds, and coaching modules — must be linked to at least one knowledge category. Multiple categories can be applied when content spans several topic areas. All analytics and performance measurements in SmartWinnr are based on these category tags, enabling focused reporting and targeted interventions.
This is an example screenshot of how you can measure different aspects of Selling Skills within SmartWinnr:
Selecting Categories
In SmartWinnr, every question requires at least one category. To select categories for questions, follow the below steps:
- Navigate to Questions and Quizzes → Question Bank.
- Choose Add New Question.
- Select one or more categories that most accurately define the content of the question.
The screenshot below shows the categories and the category values selected.

